• Established Technology Cost Optimization team, driving 10% cost reduction goal through strategic cloud FinOps initiatives

• Developed automated data visualization and reporting solutions to improve architecture decision-making and cost transparency

• Launched enterprise design system ("Unify") with governance framework, metrics tracking, and ROI analysis demonstrating impact on development velocity

• Built DesignOps operational framework establishing workflows, tool governance, and scalable processes serving as organizational blueprint for design maturity

• Creative leadership - Led brand marketing, digital development, UX/UI design, and product design strategies. 

• Coached my teams on Agile frameworks

Little & Company

• Increased productivity through process optimization and Smartsheet automations integrated with Slack and MS Outlook

• Developed and delivered Smartsheet training programs, driving user adoption and maximizing platform utilization

Solve

• Led brochure and digital asset production Indian Motorcycle model year 2020, included image selection and retouching vendor management

• Streamlined digital operations by implementing standardized workflows across siloed workstreams, introducing a formal intake process, and deploying Salesforce CRM to automate email workflows, resulting in 50% reduction in project management staffing needs

• Improved project visibility and planning by testing and implementing Smartsheet for timeline tracking across all workstreams, enabling more accurate forecasting and resource allocation through work capacity calendaring

• Reduced onboarding time by 75% by documenting training processes and aligning workflows across teams, significantly improving new employee productivity and organizational efficiency

• Built comprehensive taxonomy and architecture for intuitive access to 100+ digital assets

• Led training for 20+ cross-functional users and created intuitive metadata standards driving adoption

• Streamlined artist communication process by establishing clear protocols for art targets, submission collection, and final art requests for production

• Coordinated cross-functional collaboration across Creative, Account, and Production teams to ensure on-time delivery of creative assets

• Introduced Architecture Review Board process using MS Teams and Loop workspace, increasing visibility and streamlining governance

• Implemented executive dashboard for year-end metrics reporting, enhancing leadership visibility into architectural initiatives

• Identified role gaps within the marketing & design teams and delivered staffing recommendations.

• Assessed current workplace technologies, identified improvement opportunities, and recommended solutions that were cost-effective, efficient, and supportable as the organization grows.

• Increased visibility, created consistency, reduced redundancies, automated & streamlined workflows and therefore increased overall productivity and communications across teams.

• Influenced adoption of new standardized processes, technologies, and best practices across the organization.

• Led strategy and design in product research, market analysis, branding, rebranding, and GTM.

• Introduced and implemented Design Thinking for design teams, optimizing creative processes and exceeding client expectations with early delivery

• Led new business initiatives (during 2020) and RFP process

• Built comprehensive Smartsheet solutions for work management, forecasting, content management, and metrics reporting, increasing billable studio revenues

• Spearheaded server structure rebuilds and data migration to cloud-based server while standardizing file naming conventions

• Developed and implemented optimized workflows to improve collaboration and efficiency.

• Oversaw creative evolution from concept to final file delivery across 50+ sales driving launches.

• Developed collaborative creative workflow chart with Creative Resource Managers, increasing visibility into team projects and resource availability

• Established streamlined communication processes between Account Management, Creative, and Production departments, ensuring on-time delivery of client work